Course Overview
B2C & B2B Social Media Champions
This in-person workshop was sponsored by SCORE at the North Fulton County Chamber of Commerce in Alpharetta.
A Study of Facebook and LinkedIn for Business
A special 2-hour virtual event with industry leader B. Zachary Bennett where we will learn:
- The evolution of social media
- Why businesses use Social Media
- Why B2C businesses choose Facebook
- Why B2C businesses choose LinkedIn
- 2020’s Changes in the Facebook algorithm
- The differences with LinkedIn’s algorithm
- Outsourcing
- Set up
- Foundational Participation
- Strategic Engagement
- Advertising
Single Course Tuition
$29.99
1 month of access
Access to the selected course for 1 month
Annual Membership
$329.99
1 year of access
Access to all courses in the course catalog plus any additions within the coming year.
Single Course Tuition with Support
$39.99
1 month of access
Access to the selected course for 1 month; includes access to Q&A support.
Annual Membership with Support
$429.99
1 year of access
Access to all courses in the course catalog plus any additions within the coming year. Includes access to Q&A support.
Introduction
About Our Presenter
Our World Continues To Change
Our World Continues To Change
What Is Social Media ?
What Is Social Media ?
What Is Branding?
What Is Branding?
What Are The Principles Behind Social Media?
What Are The Principles Behind Social Media?
How To Use Social Media ?
How To Use Social Media ?
The Various Types of Social Media
Blogging
Shortcode Texting
Mobile Applications
Niche Online Forums
Directory, Review, & Reputation Sites
Social Media Channels /Â Hubs / Profile SitesÂ
Why are these tools necessary for Business?
Why Are These Tools Necessary For Business ?
How To Use Them?
The Networking Group Social Media Usage
Facebook
LinkedIn
Pintrest
Instagram
YouTube
Twitter
Snapchat
The Goal
The Goal
The Twist
The Twist
Advertising
Advertising
Sponsorships
Sponsorships
QA
QA
Social Media Content
Content Planning
Content Marketing
The Budget
The Budget
QÂ & A
Q&A
Social Media Exercise
Social Media Exercise